May 42 minEARNED MEDIA VS PAID MEDIAAh, the eternal battle between earned media and paid media. It's like the classic rivalry between Batman and the Joker, or Coke and...
Apr 62 minSEO: UNLEASHING THE POWER OF ONLINE VISIBILITYHey there strugglers, are you having trouble attracting visitors to your website? Don't worry, we've got your back! If you're not already...
Mar 82 minCOMMON MARKETING MYTHS DEBUNKEDBy definition, marketing is “the process of exploring, creating and delivering value to meet the needs of a target market in terms of...
Feb 172 minMAKING YOUR WEBSITE STAND OUTToday, almost every business has a website. And for good reason; it gives potential customers and clients a sneak peek into who you are...
Jan 132 minKEEPING UP WITH SOCIAL MEDIA NEWS & TRENDSIn the age of social media, trends come and go in the blink of an eye. One minute everyone is doing the “Cuff It” challenge on TikTok,...
Nov 30, 20222 minPLANNING AHEADThe holiday season (aka Q4) is hands down the busiest time of the year for the advertising world. Between mailing off gifts to vendors,...
