The YMCA

YMCA

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CLIENT:

The YMCA is a nonprofit that provides communities with services and programs to benefit citizens. The organization reaches all age groups through various programs in the communities in which it serves. We assist in the advertising and marketing efforts for nine Baton Rouge and five New Orleans locations.

CHALLENGE:

To increase health and fitness membership enrollment across the nine Baton Rouge and five New Orleans locations.

RESULTS:

Ongoing campaign which has already seen a year-over-year enrollment increase due in part to an event around New Year’s when enrollment is just a dollar.

SERVICES PROVIDED:

Commercial Production. Media Buying. Media Planning. Broadcast Television. Radio. Print. Out of Home. Post Buy Analysis. Graphic Design. Social Media Management.