Louis Armstrong New Orleans International Airport

LOUIS ARMSTRONG NEW ORLEANS INTERNATIONAL AIRPORT

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CLIENT:

Louis Armstrong New Orleans International Airport wished to re-brand their new terminal

scheduled to open in May 2019. The airport currently serves 80% of all passengers in the state of Louisiana, with 14 airlines to over 56 non-stop destinations.

CHALLENGE:

To rebrand the new terminal with a clean and modern design. The tasks included a prospective conceptual message and design examples to assist in the re-branding effort. The goal was to incorporate the outline of the Mississippi River in the skyline as a representation of the culture and history of New Orleans has within itself.

RESULTS:

A clean design to incorporate the culture and history of New Orleans in its brand so that it creates an experience of the culture within itself.

SERVICES PROVIDED:

Branding. Crisis Communications. Competitive Analysis. Concept Development. Public Relations. Research. Strategic Planning.  Commercial Production. Media Buying. Media Planning. Broadcast Television. Radio. Print. Out of Home. Online Advertising. Post Buy Analysis. Collateral Materials. Event Management. Graphic Design. Social Media Management.